Terms of service

UltraROAS.ai is owned and operated by Tagan Labs LLC, a Wyoming limited liability company, of 30 N Gould St, STE R, Sheridan, Wyoming 82801, United States ("we", "us"). These terms are an agreement between us and the business or organisation that uses UltraROAS.ai ("you"). If you accept them on behalf of a business, you confirm that you are authorised to bind it.

The acceptable use policy and the data processing addendum form part of these terms. Our privacy policy explains how we handle personal information.

UltraROAS.ai is a tool for businesses. It is not offered to consumers, and you confirm you are using it for the purposes of your trade, business or profession.

UltraROAS.ai is software for managing Google Ads and Google Merchant Center accounts. It imports and reports on your data, diagnoses problems, answers questions about your data, and prepares changes for you to review. With your approval, it can apply those changes to your Google accounts. It is available through our website, our API and our MCP service for AI tools.

UltraROAS.ai is in early access. There is no charge for it at the moment, and no payment card is needed. Features may change, be limited or be withdrawn while we develop the service, and some features, including applying changes to Google accounts, may be switched off.

Before we introduce any charge, we will publish the prices and give workspace owners at least 30 days' notice by email. You will only be charged if you choose a paid plan, and the prices and billing terms shown when you subscribe will apply then.

Each person who uses the service needs their own account and must be at least 18. Keep your sign-in details secure and tell us straight away at support@ultraroas.ai if you think someone else has used your account.

Workspace owners and administrators decide who joins a workspace and what role each person has. You are responsible for the people you invite and for everything done in your workspace, including by AI tools you connect.

Connect only Google Ads and Merchant Center accounts that you own or are authorised to manage. By connecting an account you authorise us to read its data and, when you or your workspace approve it, to make changes to it. You can disconnect an account at any time from Settings or from your Google Account permissions.

Your use of Google products stays subject to Google's own terms and policies, including its advertising and Merchant Center policies. UltraROAS.ai is an independent product and is not affiliated with or endorsed by Google.

Nothing is changed in your Google accounts unless a person in your workspace with the right role approves it, or you have switched on an automation that allows it within limits you set. You can review every proposed change before it is approved, and we keep a record of who approved what.

Reports, recommendations, simulations and estimates are based on the data available to us and are not guarantees. Google may take time to process a change, may reject or alter it, or may behave differently from a simulation. You remain responsible for your advertising spend, your campaign and product settings, and for complying with Google's policies and the law that applies to your advertising.

Ask UltraROAS answers questions about your data, and AI feed suggestions draft product titles and descriptions. Both use AI models provided by OpenAI, as described in AI features and your data.

AI output can be wrong or incomplete, even when it cites a source. Check anything important against the report it links to before relying on it. AI features only draft changes; a person must approve them before anything reaches Google. You are responsible for the content you choose to publish, including making sure product data is accurate and not misleading.

Each workspace has a monthly limit on AI use. When it is reached, the AI features pause until the next month.

You can connect an AI tool you use, such as Claude, ChatGPT or Cursor, to your workspace. You choose which accounts and permissions it gets, and you can disconnect it at any time. Data the tool reads is sent to that tool and handled under its provider's terms, not ours. A connected AI tool can never approve its own changes.

You must follow the acceptable use policy. In short: use the service only for accounts you are authorised to manage, do not break the law or Google's policies with it, and do not try to disrupt it, get around its security or limits, or reach other customers' data.

You keep all rights to the data you or your Google accounts provide ("your data"). You give us permission to host, copy, process and display your data only to provide, secure and support the service for you, and as described in the privacy policy. We do not sell your data and do not use it to train AI models.

Where we process personal data on your behalf, the data processing addendum applies. You confirm that you have the rights and notices needed for us to process your data under these terms.

You can export your workspace's data and delete your workspace at any time from Settings.

We and our licensors own the service, including its software, design, documentation and the UltraROAS.ai name and logo. Subject to these terms, we give you a non-exclusive, non-transferable right to use the service for your internal business purposes while your account is open.

You must not copy, modify, resell or reverse engineer the service, except as the law expressly allows, or use it to build a competing product.

If you send us ideas or suggestions, we may use them without any obligation to you. We will not identify you as their source without your permission.

The service works with products we do not control, such as Google Ads, Google Merchant Center, OpenAI and AI tools you connect. We are not responsible for those products, for changes their providers make, or for their availability. If a provider changes or withdraws something the service depends on, we may have to change or remove the related feature.

Each of us will keep the other's non-public information confidential, use it only for this agreement, and protect it with reasonable care. This does not apply to information that is public through no fault of the receiver, was already known to it, or is independently developed. Either of us may disclose information when the law requires, after giving notice where allowed.

You can stop using the service, disconnect your Google accounts or delete your workspace at any time.

We may suspend access, or the affected feature, straight away if it is needed to protect the service, your accounts or other customers, or if we reasonably believe these terms or the acceptable use policy have been broken. We will tell you why unless the law or security prevents it. We may end these terms for any reason with 30 days' notice by email, or straight away for a serious breach.

When these terms end, your right to use the service stops, we revoke our access to your Google accounts, and we delete your data as described in the privacy policy. Sections that by their nature should survive will survive, including those on your data, intellectual property, disclaimers, liability, indemnity and governing law.

The service is provided "as is" and "as available", especially during early access. To the fullest extent the law allows, we disclaim all warranties, whether express, implied or statutory, including merchantability, fitness for a particular purpose, accuracy and non-infringement. We do not promise any advertising result, return on ad spend, sales or uninterrupted, error-free availability.

To the fullest extent the law allows, neither of us is liable to the other for indirect, incidental, special, consequential or punitive damages, or for lost profits, revenue, goodwill, data or advertising spend, however caused.

Our total liability arising out of or relating to these terms or the service is limited to the greater of the amount you paid us for the service in the 12 months before the event giving rise to the claim and US$100.

Nothing in these terms limits liability that cannot be limited by law, such as for fraud or for death or personal injury caused by negligence.

You will defend and indemnify us against third-party claims arising from your advertising, your product data, your breach of these terms or the acceptable use policy, or your use of accounts you were not authorised to connect, and pay the resulting costs and damages that a court awards or that you agree in settlement.

These terms are governed by the laws of the State of Wyoming, United States, without regard to its conflict of laws rules. The courts located in Wyoming have exclusive jurisdiction over any dispute arising from them, and each of us agrees to their jurisdiction.

Before starting proceedings, please email us at support@ultraroas.ai so we can try to resolve the matter informally within 30 days. Either of us may still seek urgent relief from a court to protect its rights or confidential information.

We may change these terms as the service develops. If a change is material, we will update the effective date and email workspace owners at least 30 days before it takes effect, unless the change is needed sooner for legal or security reasons. We will ask you to accept the new terms the next time you sign in. If you do not agree, you can stop using the service and delete your workspace.

• Neither of us may transfer this agreement without the other's consent, except to a successor of its business.
• Neither of us is liable for delays or failures caused by events beyond our reasonable control.
• If any part of these terms is unenforceable, the rest stays in effect.
• Not enforcing a right straight away does not waive it.
• These terms and the documents they refer to are the whole agreement between us about the service.
• You must not use the service in breach of United States export control or sanctions laws, or from a country or for a person subject to comprehensive US sanctions.
• We send notices to the email address of your workspace owner; send notices to us at support@ultraroas.ai.

Tagan Labs LLC, 30 N Gould St, STE R, Sheridan, Wyoming 82801, United States. Email support@ultraroas.ai about the service or these terms.