Your Google Shopping, run every day.
It stops the products that lose money, fixes the listings Google is holding back and moves the budget to what sells, across Google Ads and Google Merchant Center. You run the store.
Our latest AI model, Cubanelle 1.2, judges every product against its own break-even and acts only when the evidence is strong enough.
- No setup fee
- No retainer
- No contract
- Just 5% of your ad spend
Free plan, no card: get a written review of your store and see everything Optimize would change.
Why it works
Google Ads done by hand can't keep up.
Run by hand
- A monthly review, when someone has time
- A few search terms checked
- One target for every product
- Broken tracking found weeks later
- A retainer, or your evenings
Run by UltraROAS.ai
- Every day, as soon as Google's data refreshes
- Every search term and every product
- Every product against its own break-even
- Sales-based changes pause the moment tracking looks broken
- 5% of the Google Ads spend we manage. No setup fee.
Free, no card
Start with a written review of your store.
Connect Google Ads and Google Merchant Center and, once your first import finishes, you get a plain-English review of your account: what's holding it back, whether your sales tracking can be trusted, and what Optimize would do first. Print it or save it as a PDF for your team or your client.
- Built from your own Google Ads and Google Merchant Center figures
- The biggest opportunities first, by the money at stake
- Ask UltraROAS.ai anything after: what changed, how sales are going, or a summary for your client
What one press does
More sales. More profit. No busywork.
Scale what sells
Profitable campaigns get more budget in small, steady steps, so you grow spend on the products that make you money.
Listings that sell
Weak titles and disapprovals in Google Merchant Center are fixed, so more of your products show and get clicked.
Budget moved to winners
Search terms and products that take clicks without selling are switched off, so that budget goes behind what sells.
Safe by default
Every change is recorded with an undo, stays within limits you set, and a campaign you pause stays paused.
When tracking breaks
If your sales tracking breaks, Optimize stops guessing.
A theme update, a new checkout or a cookie banner can stop purchases reaching Google Ads. Then every product looks like it doesn't sell. Optimize spots it, holds every sales-based change and tells you what needs fixing, so a reporting fault can't switch off the products that really sell. Once purchases come through again, it picks up where it left off.
Every change recorded
See what changed, when and why, in one history.
Limits you set
Set your daily spend and the biggest single budget increase Optimize can make.
Your feed stays in charge
Prices, stock, links and identifiers are never replaced.
Signed in with Google
Connected through Google's own sign-in. No passwords shared.
Profit, not just ROAS
Every product judged against its own profit.
A $24 lantern and a $189 jacket don't need the same return to make money. Optimize uses each product's cost of goods to see which ones actually make you money, then scales the winners and stops the ones that lose.
- Cost of goods from your Google Merchant Center feed, or set your own in Settings
- No cost of goods yet? It starts at 30% until you set yours
- Budget goes to the products that make money, not just the ones with the highest ROAS
Pricing
One simple price.
Our fee grows only when your ad budget does. Agencies pay the same 5% on each client's spend.
5%
of your Google Ads spend
Spend $1,000, pay $50. That's it.
- No setup fee
- No subscription, no minimum, no tiers
- No contract: cancel anytime
- Every feature included
- Branded reports too
- As many stores as you like
- Free plan first, no card
Free plan, no card: see everything Optimize would change before you pay
Free guides
Fix it yourself, step by step.
- Move Google Ads Budget to Best Sellers with Google Merchant Center LabelsHow to stop wasting Google Shopping and Performance Max budget on products and search terms that never sell, and use Google Merchant Center custom labels to move it to your winners.Read the guide
- Google Ads "Limited by Budget": What It Means and Whether to Raise ItWhat Limited by budget means for Shopping and Performance Max campaigns, how to check lost impression share, and when raising the budget is profitable.Read the guide
- Target ROAS for Google Shopping and Performance Max: How to Set ItHow Target ROAS bidding works, what it needs, how to pick a target from your margins, and how to change it without hurting results.Read the guide
- How to Add Negative Keywords to Performance MaxHow negative keywords work in Performance Max, campaign-level vs account-level negatives, and how to choose search terms to exclude for a Shopify store.Read the guide
Do I need a card to start?
How much does it cost?
Do I have to approve every change?
Do I need to log in every day?
Can it change my prices, stock or product links?
Will it undo changes I make myself?
Is it for agencies too?
Is it right for a brand-new store?
What access does it need?
What happens when I cancel?
What happens if a payment fails?
See what Optimize would change for your store.
Free, no card. Nothing is sent to Google until you say so.
No setup fee. No card for the free plan. Cancel anytime.

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