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CompareAgencies, Optmyzr, Opteo, AdScale and more

How UltraROAS.ai compares.

Honest side-by-sides on price and on who does the work, including when the other option is the better choice.

  • No setup fee
  • No retainer
  • No contract
  • Just 5% of your ad spend

Free plan, no card: see everything Optimize would change before you pay

At a glance

The work of an agency, without the agency fee.

If you spend $1,000 a month on Google Ads

Google Ads agency

$750+/mo

typical minimum retainer, often plus a setup fee

Self-serve tool

$299+/mo

plus the hours you spend making the changes

UltraROAS.ai

$50/mo

5% of the Google Ads spend we manage. Nothing else.

UltraROAS.ai

What it costs
Yes: 5% of managed spendSpend $100 a day, pay $5 a day
Setup fee or minimum
Yes: No setup feeno minimum, cancel anytime
Who makes the changes
Yes: Done for you, dailywithin limits you set
Product feed fixes
Yes: Done for you, dailyin Google Merchant Center
See every change
Yes: Every change loggedwith the before and after

Google Ads agency

What it costs
No: 10–20% of spendor a $750–$5,000+ monthly retainer
Setup fee or minimum
No: Often bothsetup often $500–$5,000+
Who makes the changes
Partly: Their teamon their schedule
Product feed fixes
Partly: Varies by agency
See every change
Partly: Monthly report

Self-serve tool

What it costs
Partly: From $299/morises with spend, overage charges
Setup fee or minimum
Yes: No setup feefree trial, monthly or yearly plan
Who makes the changes
No: Youusing its rules and scripts
Product feed fixes
Partly: Suggestions onlyyou apply them yourself
See every change
Partly: Depends on setup

Competitor figures from public pricing and industry sources, checked 3 November 2026.

Grow sales. Grow profit. Scale.

Connect Google Ads and Google Merchant Center, then press Optimize once.

No setup fee. No card for the free plan. Cancel anytime.